Two more 1910 advertisements for Old Underoof Whiskey featuring the Chicago Cubs and White Sox; these appeared in The Chicago Daily News and The Chicago Examiner.
The one above “A Shift in the Scenes” is from June 20, 1910. The Cubs were returning home after a 10-4 road trip which put them 4 ½ games ahead of the second place New York Giants, while the struggling, seventh place White Sox were heading to Cleveland for a six game series.
The one below “It’s a Rocky Road to Pennantville” appeared just 10 days later. The Cubs, who had won four straight games after the first ad appeared, just lost five of seven to the Pittsburgh Pirates, St. Louis Cardinals and Cincinnati Reds, cutting their lead over the Giants to a game and a half.
The White Sox would continue to struggle; they finished the season 68-85. The Cubs would run away with the pennant, beating the Giants by 13 games.
Baseball History Daily 
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