Lost Advertisements–Anheuser-Busch, Washington Senators

5 Feb

 

ab1910sox

In 1910, a series of Anheuser-Busch ads  appeared in several Washington D.C. papers. The ad above appeared when the Chicago White Sox faced the Senators in early May:

Comiskey’s New White Sox are in Town

The headline referred to Charles Comiskey‘s shakeup of his team, which included the appointment of Hugh Duffy as manager, and a new starting infield; first baseman Chick Gandil, second baseman Rollie Zeider, and shortstop Lena Blackburne, and Billy Purtell at third.

An advertisement later that week featured caricatures of Napoleon Lajoie and Hughie Jennings, and described Rube Waddell as “The only wild animal of his kind in captivity:”

ab1910nap

The ads were similar in style and content to those for Old Underoof Whiskey that appeared in Chicago papers during the same period–all advertised upcoming games, commented on the behavior of fans and players, and chronicled the year’s pennant races–with one exception.

A July ad featured the full text, with illustrations, of Ernest Thayer’s “Casey at the Bat:”

ab1910casey

They only appeared for one season.

 

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